Background
EX.CO, the leading machine-learning video platform, needed to outpace its competitors by streamlining its meeting culture across their global footprint. Confronted with costly, wasteful meetings that drained capacity and slowed decision-making, EX.CO turned to SynqUp to drive transformational change.​
The Challenge
EX.CO was struggling with meeting overload across its global operations. Key issues included:
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Agenda-less long meetings: Meetings over 30 minutes were often held without a clear purpose or preparation.
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Recurring meeting blocks: Regular sessions were clogging calendars, limiting available focus time.
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Duplicate meetings: Multiple meetings with the same attendees led to duplicated efforts and lost productivity.
These inefficiencies resulted in delayed decisions, financial strain, and diminished operational velocity.
The Solution
SynqUp’s platform seamlessly integrated with EX.CO’s calendar system to deliver:
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AI-Driven Coaching: Real-time nudges and personalized habit-building recommendations.
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Employee Habit Gamification: Incentives that encouraged adherence to new meeting practices.
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Meeting Data Analysis: Granular insights into meeting trends, costs, and compliance metrics.
This comprehensive approach enabled EX.CO to foster real, measurable behavioral change across its teams.
Results
Over 50X ROI
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24% Drop in Overload Days
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46.5% Reduction in Agenda-Less Meetings
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$500 savings per Employee per Month
"Meetings should drive progress, and work for us. Reducing meeting costs by $500 per employee each
month shows significant monthly savings. Smart meeting management has a direct impact on our work
efficiency and our bottom line."
Tom Pachys
CEO, EX.CO